Here’s the link to the JuicyCampus.com story that the intrepid and amazingly immersive Sara Wittmeyer and I produced for KBIA. It aired this afternoon on the Kevin Lorenz produced Under the Microscope sci/tech show.
The piece includes clips and interview with Matt Ivester , JuicyCampus’ CEO, that was done just a week or so ago, before the company folded. It also features some proper start-up financing schoolin’ by Jim Spencer of Newsy.com.
The story was supposed to be a feature-length profie of JuicyCampus.com and its arguably deleterious effect on campus social civility, but we were rushed into production on a business and technology angle about how the market did what student councils and legal teams have been unable or unwilling to do – shut down a site that lends credence to John Gabriel’s G.I.F.T. theory (nsfw language). I think the result is pretty good – a great deal of credit for that going to Sara Wittmeyer’s amazing speed and skill.
Anyway, we’ll have the promised unedited Ivester interview audio up on KBIA.org in the morning. There’s a great moment when Sara asks him to explain the difference between himself and Joe Francis. The response will be presented without comment.